As a contemporary art gallery, Powder Art Niseko represents a select group of international artists from Tokyo, Amsterdam and New York. Niseko Marketing team created a visual core elements system to reflect the contemporary and dynamic nature of this art gallery. We then applied the system into signages, website development, social media content and marketing  materials to bring the gallery to life. In addition to visual identity, Niseko Marketing also hosted an opening cocktail with the presence of renowned artists Ben Mori from Tokyo and Peter Riezebos from Amsterdam. During the opening months, Niseko Marketing hosted a few art jam events to communicate the brand to key stakeholders, business partners  and potential buyers.